New Facebook Post Targeting Not Matching Facebook Insights. Algo oversight or FB Fail?

Earlier today I discovered that Facebook’s Targeted Posts numbers don’t match Facebook Insights numbers. They are actually quite a bit different when you look at the two of them side by side.

 

For a full breakdown of the disparity between the targeted post #’s and the insights numbers check out my post from earlier today on the Digitally Approved blog. New Facebook Post Targeting Not Matching Facebook Insights.

Thanks for reading,
Josh S Peters




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