How does your online presence and content make you feel? Happy, content and a little giddy or scared, confused, and a little upset? If it’s the first one then give yourself a break and enjoy a little entertainment. If it’s the second one, then read on and lets do something about it.
Before starting with a [...]
Tag Archive: Marketing
4 concepts to optimize and simplify your online presence
Twitter 101 is up!
I had the great fortune to talk to my new friend Kayvan Mott this morning on his online radio show Marketing 101. I talked a bit about TwittFaced, and a bunch about Twitter as my topic for today was Twitter 101.
The podcast is now available for both streaming and download, so even if you [...]
Join me on Marketing Success 101 Tomorrow
Tomorrow I’ll be the guest on Marketing Success 101 where I’ll be talking about using and maximizing Twitter for your business. This online radio show should last about 30 minutes and starts at 10am PST.
I hope you’ll join us, or forward this post to someone you know who would ebenfit from it.
Thanks,
Josh “Shua” Peters
New Mix Marketing is LIVE
The New Mix Marketing blog is live and going. The first article Get MAD-R About Your Social Media Marketing is up. Every monday I’ll be posting on Shuaism the link to my NMM article.
I’d like to thank all my loyal Shuaism readers and I hope you’ll all join me and many other bright and talented [...]
The New Mix Marketing Blog Launches Monday
Next Monday some fellow marketers and I will be launching a brand new blog. The New Mix Marketing blog will be a culmination of efforts from such amazing people as Rick Galan, Scott Duehlmeier, Darin “Doc” Berntson, Nick Johnson, and myself. The blog will be covering will be coming along as soon as we find [...]
DSS RM IMC BSC & SMM. The abbreviations that changed marketing forever.
Ever notice how a small idea can take off and change the face of an industry forever? In the last 10 years 5 powerful ideas have come to life and changed the face of marketing more than the previous 50 years combined. These ideas are Decission Support Systems (DSS), Relationship Marketing (RM), Integrated Marketing Communications [...]
Using Social Media in a Loyalty Campaign
Using social media in a loyalty campaign is a great way to interact with your loyal customers and build exclusive value for them. The goal of this kind of campaign is to reward your current customers, frequent buyers or to entice customers away from competitors because they get more from you. This can take the [...]
Using Social Media in a Brand Marketing Campaign
Using social media in a brand marketing campaign can help make your brand more tangible. The goal is to associate the company with it’s services and offerings. This type of campaign will usually have hooks into the sales channels and marketing materials are often riddled with copy points surrounding what it is, does, or offers [...]
Using Social Media in an Awareness Campaign
The awareness campaign seems to be exactly what social media was made for. An awareness campaign (social media or not) is used to increase the awareness of certain products or the brand itself. This is often used by established companies (like Chevy with their eco campaign, or the GAP ) to keep themselves fresh in [...]
How Johnnie made his own game
Have you read Trust Agents (afl) by Chris Brogan and Julien Smith yet? If you haven’t you should go and pick up a copy today because it’s just plain brilliant. One of the keys points they talk about is making your own game. Doing things differently.
They talk about how people throughout history have made big [...]
